Get your grub on with Japanese food at Nakamise Dori


After your sojourn to Senso-ji, you may find your stomach rumbling. If that’s the case, hang a quick turn out the Kaminarimon Gate and you’ll find yourself on Nakamise Dori pedestrian shopping street, also known as one of Japan’s premiere “street eat” extravaganzas! This 250-meter long road is famous for its narrow, alley-like atmosphere as well as being jam-packed with nearly 100 separate shops, stalls and food stands. Though the vibe may seem new-age touristy, the history of the ramble goes all the way back to Edo pilgrim guides of the 18th century. So, if the idea of feasting “tabearuki” (aka walk-and-eat) style appeals to you, know that you’re not the first and certainly won’t be the last to pick up some of these world-class treats. Having trouble making up your mind? Try one of our favorites below:
1. Ningyo Yaki. A sweet cake filled with equally sweet red bean paste and folded into fanciful shapes with the help of molds, Ningyo Yaki is the most popular souvenir from Asakusa and a downright staple on Nakamise.
Kibi Dango. Kibi Dango is also a cake, but made of rice and covered with millet flour. It hails from the Edo period, and for that reason is considered to one of the most authentic old-timey confectioneries on the block. Visitors particularly love Kibi Dango Azuma in Nakamise street, where you can enjoy a Kibi Dango demonstration and try one that’s truly fresh off the presses.

Rice Cracker. The very best of the best rice crackers are waiting to be found in and around Nakamise. These babies are also sold in more flavors, sizes and even thicknesses here than you can dream of!

Imo Yokan by “Funawa” Imo Yokan, translated into English roughly as “sweet potato jelly,” is a traditional Japanese confectionery. But a local shop called Funawa is a not-so-secret-secret-spot for finding the absolute best, most authentic Imo Yokan (and other delectables) in town. Need another reason? Imo Yokan is also free from artificial additives, making it a crowd pleaser for the organic-enthusiasts among us as well.

Pro-Tip: Even if you’re not in the mood for some street eats, watching the process of how these yummy and often beautiful treats have been made for hundreds of years can fill your heart instead of your stomach.
Working Hours: Open Daily, 10:00 am – 5:00 pm (most stores)
Website: www.asakusa-nakamise.jp
Location on map: Nakamise Shopping Street
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